Why Quality Content is Important for SEO?

While thinking about search engine optimization (SEO) do you consider content marketing strategy? If not then you should think about it. Matt Cutts has said many times in his videos and on blog, that quality content is the key ranking factor in Post Panda and Penguin era. At SMX Advanced 2011 Bing’s Duane Forrester had said to internet marketers that “all SEO ranking signals revolve around content of some kind”. No doubt high quality and search engine friendly content lets businesses to fill-up their sites with keyword phrases and valuable information for site visitors (The two of them are equally important for SEO success).